MARCH Eliminated. CURE Implemented

The NYC Hospitality Alliance was proud to join Mayor Adams, NYPD Chief of Department Jeffrey Maddrey, the Office of Nightlife’s newly appointed director Jeffrey Garcia, along with the office’s former director Ariel Palitz, other government officials, and nightlife advocates to announce the end to the NYPD's "Multi-Agency Response to Community Hotspots" (MARCH) initiative. MARCH was created by the Giuliani administration and conducted unannounced multi-agency raid like inspections of nightlife establishments that harmed them and had come under scrutiny, which is why the NYC Hospitality Alliance long advocated for its reform.  

MARCH will now be replaced with the new CURE process that requires police precincts to establish direct, in-person communication with business owners and managers in conjunction with the Office of Nightlife, making them aware of potential violations and conditions of concern, and providing multiple opportunities for local business owners to correct issues before enforcement actions are taken. This engagement, education, and compliance-first approach, is a priority of the NYC Hospitality Alliance’s advocacy and we’re grateful to Mayor Adams' administration and all the advocates for embracing this sensible reform.